Ashish comes with over 20 years of media sales background managing the complete facets of Media & Entertainment industry. Ashish began his career in broadcast media with Times FM in the ad sales department. He was a part of the core team that set up the group's radio channel in 1994. His next stint was with BuenaVista TV (a joint venture between Modi Entertainment and Disney), where he was the Regional Sales Manager. Ashish joined STAR India in year 2000 and was the National Head, India, STAR Gold.
Ashish is known for Change Management & turnaround strategies bringing path breaking changes, taking the group to the next level of growth.