ZEE Entertainment

Hindi GEC


Zing was first launched in 1997 as a music channel called Music Asia; it was then re-launched as Zee Music in 2000 and finally repacked as Zing in 2009. The channel was revamped in 2014 as youth channel. Zing is a channel for the youth of today, a channel for those who are young, restless and have high spending power. Zing showcases youth fiction shows, kick-ass music, Bollywood shows & a mix of Bollywood & Hollywood movies, thus providing an eclectic mix of content that strikes a note with the affluent youth.