Zee Entertainment has varied interests in the Sports Business, with a majority stake in Taj Television, the group has in its fold multiple sports channels. ZEE's aim is to offer it's viewers the best of sports action round the clock. As India’s leading sports network, ZEE understands that the sports viewers need channels that have a focus on particular sport thus ‘Ten Cricket’ with maximum cricket content and Ten Action+ with focus on football were launched recently along with the ever popular Ten Sports Channel.

Ten Sports provides the sports buffs a continuous dose of varied sports including WWE, US Open, ATP Tournaments, Chennai Open, Moto GP - Entire Season, Golf - EPGA, Tour De France and the forthcoming Asian Games are also scheduled on Ten Sports in India, while Ten Cricket has long terms rights to International Cricket from 5 major cricket boards - Pakistan, South Africa, Sri Lanka, West Indies and Zimbabwe, thus providing viewers with non stop cricket action throughout the year. Ten Action+ features Spanish La Liga, UEFA Champions League, Italian Serie A, UEFA Europa League, Carling Cup, Npower Championship, Scottish league and Dutch league along with major football club televison programming thus promising the best International Football in India.

All these sports channels are distributed exclusively to cable operators, hotels and CAS territories in India by Taj Television India Pvt. Ltd. and are available on all DTH platforms.